However, the show works—and it works very well—with thousands of visitors attending each edition. So, all is well, and the concept, for the most part, is unlikely to change. The problem, though, is that its formula is simple—and easy to replicate. And that is exactly what’s happening.
TIPS is built on the idea of attracting all kinds of businesses related to stationery. You then gather them in one room and hope people will come. And they do!
In a country like Japan, with its rich stationery culture, this model is easy to reproduce. Bungu Market, Shumi-no Bungu Matsuri, and Bungu Joshi are just some of the stationery events held in Tokyo throughout the year—sometimes even multiple times a year!



TIPS may have been the early bird that caught the worm, but it is no longer unique. Both visitors and locals now have the option to choose which event to attend, and they are no longer bound to being in Tokyo in November to see the latest in stationery. Time will tell whether the market is large enough to sustain so many shows.
Jinhao 82 ― Private Reserve Dakota Red
Bruno Taut
July 25th, 2025
etiquetas: Tokyo, evento, mercado
Bruno Taut
July 25th, 2025
etiquetas: Tokyo, evento, mercado
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