Madrid 2026

I did not want to keep talking about pen shows and similar events. I thought I had already written a tad too much on the matter, but about two weeks ago Pens and Friends, the organizers of the Madrid Pen Show, announced that they were stepping down from that role. The consequences are obvious—as of today, there will not be a 22nd edition of the Madrid Pen Show in 2026. Is there any hope in the form of a new organizer?

Ten years ago...

Back in November 2025, in the aftermath of the last edition, I wrote a text explaining what I saw as a decline in the event. In summary, I argued that the Madrid Pen Show had two main problems—an ageing public and an expensive city—and these are bound to remain for a while regardless of the organizers. Still, I would like to offer my two cents’ worth of reflections on how a new team could approach a renewed version of the Madrid Pen Show:

1 ・Different dates.
In the not-so-distant past, there was a global calendar of pen shows. According to it, Madrid was held on the third weekend of November -occasionally on the second-, and following that schedule was key to attracting some important dealers. However, new pen events have crowded the calendar and scheduled their shows whenever they see fit.

In this new context, Madrid could adopt the same strategy in order to reduce organizational costs.

2 ・A smaller and shorter event.
With the same goal of reducing costs, the three-day event of 2025 could be shortened to a single day with a smaller number of dealers.

3 ・Attracting new audiences.
The new event should also aim to attract younger and new audiences. Marketing through social media and expanding beyond fountain pens could serve this purpose.

4 ・Local and professional organization.
The organization must be based in Madrid, as it is hardly feasible to organize such an event remotely in Spain. It should also aim to be professional rather than relying solely on the enthusiasm and personal commitment of a small number of individuals.

Announcement on Facebook, January 15th 2026.

For now, however, Madrid has no pen show. But does this city deserve one? Only time will tell.

And I promise I did not intend to write about events for a while…

Parker T1 – Faber-Castell Königsblau

Bruno Taut
January 28th, 2026
label: evento, Madrid, mercado

Confessions of a Spanish Pen Addict. I.

Last September I started a collaboration with the magazine Shumi-no Bungubako (趣味の文具箱) under the generic title “Confessions of a Spanish Pen Addict”. My first text was this piece “East Meets West” on some old topic included on these Crónicas Estilográficas you are now reading.

Repetitive as this text might be, it can also work as a contrast to the new ways seen in Istanbul that I described on my previous text.


East Meets West

My relationship with fountain pens started in high school in Spain. My first workhorse was a plasticky Waterman Jif —an excellent, even if simple, scholar fountain pen.

Waterman Jif.

The hobby came after years of using fountain pens of all kinds —good and bad, smooth and scratchy. Already living in Japan I needed a new tool to write with. I made an Internet search for information about pens in Tokyo and it gave me my first insight on Japanese fountain pens by the hand of the Pilot Myu 701. This beautiful pen triggered my interest for pens in general. Then I digged deeper. That was about twenty years ago. And four years later, I started my blog “Crónicas Estilográficas” where I mostly write about Japanese fountain pens.

Pilot Myu 701.

I attended my first pen show in 2009. It was the sixth edition of the Madrid Pen Show, the pen show of my hometown. It was a wonderful experience: an endless collection of pens and a generous community of enthusiasts willing to share their knowledge. The event gathered about 50 dealers and about 1000 visitors during three days in november.

Since then, I have visited many more pen shows, and I have gained some experience in navigating them, as they are always overwhelming: so many pens and so many dealers, but also so little money.

Madrid Pen Show in 2024.

But I live in Japan, and the scenario here is very different. At that time, 2010-15, there were frequent pen meetings in the Tokyo area –and in Japan in general. They were common, but also small: about a couple of dozen participants at most, and not that many pens for sale.

It was only in 2018 that Tokyo witnessed something resembling a true pen show: the Tokyo International Pen Show, better known as TIPS. Since that year, TIPS has been held every autumn and has grown steadily in reputation and attendance. But is it truly comparable to the grand pen shows of Madrid, London, or Utrecht, to name just a few?

European pen shows are, at their core, about fountain pens. Of course, there are always some dealers offering paper, ink, and other accessories, but these are secondary. The fountain pen is the king. And perhaps because of that focus, attendees are mostly middle-aged or older, and predominantly male.

By contrast, TIPS and other events of the type in Japan are broader in scope —they celebrate stationery culture in general. At these events, fountain pens, mostly new, are only a very small portion of what is on display. The majority of tables feature almost anything but pens: notebooks, fancy paper, stickers, ink stamps, masking tapes, and, above all, new inks. The visitors are also very different: younger, often in their twenties and thirties, and with a strong presence of women.

Tokyo International Pen Show, TIPS, in 2019.

As interesting as these events are, they might not be the primary destination for fountain pen lovers in search of unique pens in Japan. Instead, such collectors could do much better by looking to the smaller groups of aficionados whose regular gatherings, though modest in scale, are specifically dedicated to fountain pens.

Reagardless of its commercial focus, the example of TIPS poses an important question: how sustainable is the European model for pen shows? Their audience may be loyal and relatively wealthy, but they are also aging, and there is hardly a new generation of pen lovers ready to take over. Pen show organizers in Europe may then need to look at events like TIPS for inspiration, especially when it comes to attracting younger customers.

On the other hand, the TIPS model is not without problems. Its very broad scope, particularly in a country so rich in stationery goods as Japan, makes it easy to replicate. In fact, in recent years we have seen a proliferation of similar stationery markets and fairs. At times, it has seemed as though there was one such event almost every month. Is there room for so many? To stand out, organizers might want to study the European model, where specialization and focus provide a clear identity.

Ultimately, my only wish is to keep attending these gatherings, both in Europe and in Japan, for many years to come. Pen shows —whether in Madrid, Hamburg or Tokyo— are enjoyable events where a personal passion becomes communal. But for this to happen, the shows themselves must adapt, evolve, and survive.

Pilot Elabo – Pilot Black

Bruno Taut
August 25th and December 31st, 2025
etiquetas: evento, mercado, Madrid, Tokyo, publicaciones

Crossroads

I can count up to eight pen shows (but what is a pen show, anyway?) held this past November—Tokyo, Istanbul, Madrid, Budapest, Paris, Melbourne, Singapore, and Bologna. But for the sake of this text, I will focus my attention on just three of them: the Tokyo International Pen Show (Nov 1–3), Pen Fest Istanbul (Nov 8–9), and the Madrid Pen Show (Nov 14–16).

I will begin by stating that I attended only two of them—Tokyo and Madrid. As I have often said on these pages and even in the printed publication Shumi-no Bungubako (趣味の文具箱), they are two primary examples of the basic models of pen shows—the Western and the East Asian. And they went as expected: plenty of stationery in Tokyo and a strong presence of vintage pens in Madrid. Both were successful events.

In Tokyo, about 150 dealers attracted over 3,000 visitors in three days (entry fees ranged from JPY 1,000—about EUR 6—to JPY 3,000 per day, or JPY 5,000 for a three-day pass; table fee: JPY 40,000, or EUR 225). Everything looked business as usual. The formula is well established, and it works. Limited as it is in the vintage and used pen area, TIPS has the merit of attracting small companies to display their goods to a mildly international audience. The only drawback might be the relatively small number of visitors compared to the large number of dealers, as well as the proliferation of similar events in Tokyo. The good part? The exhibition area is never crowded.

TIPS 2025.

In Madrid, over 1,500 visitors attended an event with around 60 dealers (free entry; EUR 360 per table). However, attendance figures in Madrid must be taken with a pinch of salt, as a free-access event makes accurate counting more difficult.

Still, the Madrid Pen Show showed some signs of exhaustion, as if that model had already reached its full potential and could only decline from here. The reasons are both circumstantial and structural.

Madrid has become a very expensive city, and for the first time in years the organisers are reporting some losses. The cost of the city also deterred many regulars from attending the event—accommodation, some said, was prohibitively expensive. But the main problem is the age of the regular attendee. We are old, and there is hardly a younger generation of aficionados ready to take over and generate the necessary demand.

Madrid Pen Show 2025.

Madrid, I believe, is at a crossroads—the formula that has worked for 21 editions may no longer be the right one in 2025. And the way out of this situation might be found in Istanbul.

Pen Fest Istanbul, now in its fourth edition, showed some remarkable numbers: 63 dealers and about 8,000 visitors in just two days (entry fee: TRY 500—EUR 10; table fee: TRY 40,000—EUR 800).

But what is more interesting from the outside is the combination of the two basic pen show models in a single event. As we can see in Miroslav Tichsler’s video, Istanbul offered new and old pens, stationery, pen fixers, and nib tuners—an exciting mix indeed.

Penkala´s video of the 2025 Pen Fest Istanbul.

Istanbul, at the crossroads between Europe and Asia, might very well represent the future of pen shows: the sweet spot between the declining Western tradition and the rising force of the Eastern aficionado.

Hongdian N6 Long Knife– Platinum Black

Bruno Taut
December 3rd, 2025
etiquetas: evento, mercado, Madrid, Tokyo, Istanbul

TIPS et al.

To anyone who has read my texts on the Tokyo International Pen Show (TIPS) over the years, it will come as no surprise that I am not particularly fond of the format. My main complaint —allow me to reiterate— is that, despite its name, TIPS is not truly a pen show, but rather a stationery salon where companies —makers, retailers, artisans— gather to showcase their products. Occasionally, you may come across some used pens, but they are far from being the main attraction of the event.

However, the show works—and it works very well—with thousands of visitors attending each edition. So, all is well, and the concept, for the most part, is unlikely to change. The problem, though, is that its formula is simple—and easy to replicate. And that is exactly what’s happening.

TIPS 2024.

TIPS is built on the idea of attracting all kinds of businesses related to stationery. You then gather them in one room and hope people will come. And they do!

In a country like Japan, with its rich stationery culture, this model is easy to reproduce. Bungu Market, Shumi-no Bungu Matsuri, and Bungu Joshi are just some of the stationery events held in Tokyo throughout the year—sometimes even multiple times a year!

Bungu Market in Ota ward in Tokyo. January 2025. This event is celebrated 4 times per year, and there are other Bungu Market events in other locations—Osaka, Fukuoka, Kyoto... .

Bungu Joshi in June 2025 (https://youtu.be/pApUJqImr1c?si=-HXWmzS4Ed22tp_z). Twice a year event.

Shumi-no Bungu Matsuri. Organized by the magazine Shumi-no Bungubako. July 2025. Photo courtesy of Inktraveler.

TIPS may have been the early bird that caught the worm, but it is no longer unique. Both visitors and locals now have the option to choose which event to attend, and they are no longer bound to being in Tokyo in November to see the latest in stationery. Time will tell whether the market is large enough to sustain so many shows.

Jinhao 82 ― Private Reserve Dakota Red

Bruno Taut
July 25th, 2025
etiquetas: Tokyo, evento, mercado

On Route

Come Fall and my time for pen shows starts. Paris, Tokyo, and finally Madrid.

From Friday 15th to Sunday 17th, the Madrid Pen Show will take place at Centro de Negocios MEEU (Calle Agustín de Foxá 40, 28036 Madrid; in the Chamartín Station Complex). In there, around 70 dealers and an enthusiastic pen community will gather around pens and inks.

And I am just starting my journey to attend the event. Say hello if you happened to be there.

Lotus Maharaja with Custom Nib Studio nib – Private Reserve Dakota Red

Bruno Taut
November 10th, 2024
etiquetas: evento, Madrid

Mr. Niikura

Today I woke up to very sad news: Mr. Niikura has passed away. He was 84 years old.

Mr. Niikura teaching at a Wagner meeting in 2010.

Yes, Mr. Pilot is no longer with us, and his generosity providing information on Pilot and on Japanese pens in general is forever gone.

I had the immense luck of sharing many pen meetings with him, and I owe him a great deal of all I know about pens. That, I think, could be said by many of whose attending those reunions, where Mr. Niikura shared his knowledge and expertise after a life working for Pilot.

You will be missed, Mr. Niikura.

Sit tibi terra levis.

Pilot Grandee Urushi – Pilot Blue

Bruno Taut
November 2nd, 2024
label: Pilot, evento

Paris 2024

But not the Olympic Games--the Paris Pen Show.

Last weekend (October 5th and 6th), the first Paris Pen Show was celebrated at the Hôtel de l'industrie. It was a two-day event, organized by Stylographie, a magazine on the matter.

The Pen Show attracted over 30 dealers and about 800 visitors, although this official figure is questioned by a number of dealers and visitors. The total available space was 270 square meters divided in two lounges.

This decision, two different spaces, caused some problems. A number of aficionados, and even some organizers, were not aware of the smaller exhibition area with just half a dozen dealers. But at the same time, the bigger lounge lacked light and became crowded hampered by the narrow circulation areas in between dealers.

Then, how was this event? One more pen show is always good news, but good wishes are not enough for it to succeed.

Paris, always attractive, is also unbelievably expensive, this creates a number of obstacles  for all the parties involved—expensive hotels, expensive meals, expensive transportation...

Attracting visitors is never easy—you must organize the event, advertise it, and then... cross your fingers. Making it a paying event –EUR 10 per day, EUR 20 for early admission on Saturday-- filters some uninterested public, but also reduces the capability to reach newer and younger aficionados, and the current demographic of the European stylophile is far from being young.

800 visitors, then, is not a bad figure, but as mentioned before, some dealers were skeptical about it. And on top of that, the volume of business was not what some expected. Not enough visitors? Expensive pens? Mismatched supply and demand? Who knows...

This Pen Show was good news, but more work needs to be done.

Jinhao Dadao 9019 – Montblanc Irish Green

Bruno Taut
October 10th, 2024
labels: evento, París

Madrid 2023

During the weekend between November 10^th and 12^th, the 19^th edition of the Madrid Pen Show took place at the Meliá Castilla hotel. And as it is already customary (::1::, ::2::, ::3::, etc.) I will offer my reflections on the event.

This 2023 edition was celebrated one weekend before the usual schedule –the 3^rd weekend in November— because of a chronic problem—the difficulties to find a hotel in Madrid in November with a large enough salon (about 700 m²). And on this occasion, the organizers had to settle with what was available—a nice hotel (and known from the 2021 event) with a big enough salon, but at a wrong date.

And the wrong date came with a number of issues. First, it was a long weekend in Madrid and many locals decided to leave the city. Then, an important football match was celebrated on Saturday evening in the neighborhood of the hotel. Finally, a number of political demonstrations –with occasional bouts of violence— took place in Madrid on those days.

The result? About 30-40% lower attendance than in previous editions. And that meant a lower amount of money in circulation.

Photo courtesy of JMBS.

On the positive side, the mere size of the event remained untouched—about 65 traders, including some new faces coming from Ireland, Greece, India, Japan... And the available space was also enough for a pleasant experience. Of course, the lower attendance also helped on this regard. However, one of the two rooms of the event lacked some light, a detail noticed by both dealers and visitors.

I hope the problems experienced on this 2023 edition could be solved in 2024, as I also hope for a long and prosperous life of the Madrid Pen Show. Nevertheless, the average age of visitors is not a good omen, and that is a most fundamental problem.

Jinhao Dadao 9019 – Montblanc Irish Green

Bruno Taut
December 3^rd, 2023
etiquetas: evento, Madrid

Timber! Timber! TIPS 2023

The 2023 Tokyo International Pen Show (TIPS) took place during the first weekend of November 3rd to 5th, and it´s time to reflect on it and on the new trends in the market. Needless to say, what I might write is just my perception and I am sure I am missing many other movements.

First, the pen show in itself. 3 days, 180 tables, five shifts to attend it, most of them sold out. The figures clearly speak of a big success. It might not be what you expect from a pen show, but this East Asian style pen show does work, and, best of all, attracts younger generations of stationery aficionados.

And that because, as I have repeatedly said, TIPS is not a pen show but a stationery fair where many vendors simply display their latest products. More on this later.

The shift system –you pay to enter the show during a limited period of just four hours, morning or afternoon- is one of the unfortunate aftereffects of the pandemic years. What initially was a good idea to limit the number of people at the lounge at once and thus limiting the risk of infection is now an excuse to increase the total number of visitors and the revenue associated to selling tickets. The downside of it is easy to understand—this fair is not a meeting point for aficionados but just a market place where you better rush to see it all and to execute your purchases.

On this occasion, 2023, the large number of vendors –180- pushed the organizers to use two lounges on two different floors in the building. Moving between them could be very easy, but the organizers decided to make it difficult and unpleasant despite giving you a paper bracelet as soon as you entered the fair. It looked like they did not trust their own controlling mechanisms. But do not ask difficult questions...

So, what was on offer at TIPS 2023? More of the same things we saw on previous years: very few second hand and vintage pens, many more new pens, inks, paper, assorted paraphernalia...

Assortted paraphernalia...

However, I could see some new trends:

1. Timber, timber, timber! It seems wood lathes are on sale and the number of people making wooden pens –fountain pens, ball pens, mechanical pencils-- was surprising. But, is the market big enough for so many operations?

Timber! Timber!

2. Emerging markets. TIPS was a success in previous years and some see this event as a good stage to present new companies and new products. In previous years we saw some European and American traders. This year, we also saw dealers from India, PR China and Turkey.

An Indian trader--Endless.

3. Urushi might be from East Asia, but now it is everywhere. And by urushi I also mean urushi-based decorative techniques. At TIPS 2023 we could see some interesting examples of urushi and raden decorated pens made in India and in Turkey.

Urushi-nuri and raden from Turkey.

Conclusions:

– The TIPS model –a stationery fair- works and is here to stay. Its ability to attract younger aficionados is a powerful argument to support this event in the years to come. Pens might not be the argument to attract them, but it does not matter as long as they come.

– New trends come and go. Wooden pens and urushi-decorated pens might be fashionable now, but everything can change overnight.

– Look out for products and companies coming from emerging markets as they will pose a very serious competition to well established companies.

Would I come again? Not sure. I always end up disappointed, but it is a good place to find out what is going on in the world of stationery.

Moonman A2 - Diamine Bilberry

Bruno Taut
November 8th, 2023
etiquetas: mercado, evento, Tokyo, maki-e

Madrid 2022

After the pen show of hope in 2021, the 2022 edition of the Madrid Pen Show had to be the show to return to some form of normalcy. And it seems this was achieved.

Photo courtesy of Mr. JMBS.

The odds were not in favor, though. New hotel with last minute problems, a sense of uncertainty regarding the coronavirus, some passivity in the local community, conflicts with a couple of dealers...

But 70 dealers and about 1800 visitors –official figures provided by the organization— prove it was a good event.

There was a mild renovation in the list of dealers with respect to pre-pandemic editions. Some retired, some were not willing to travel. But there are others willing to fill in. A minor side effect of this renovation was a higher presence of inks in the Madrid Pen Show.

Photo courtesy of Mr. Conde de Carrión.

Re visitors, the Spanish pen community had shown a remarkable lack of enthusiasm in online fora. Lack of reliable information about the event was at the heart of it, but it was corrected in time and aficionados did attend the event. And not only the domestic community came, but visitors from other European countries and even from the US.

Photos courtesy of Mr. Conde de Carrión.

The Madrid Pen Show is a free-entry show—the costs are covered by the table fees (about EUR 300/table this year). That makes it a very welcoming event for casual observers and for families, and encourages the social aspect of it. After all, a pen show is the perfect excuse to meet like-minded people even if you did not want to buy anything.

Photo courtesy of Mr. Conde de Carrión.

So this was the Madrid Pen Show in 2022, The test posed by the coronavirus pandemic seems passed, and now the challenge is dealing with the economic crisis ahead of us. But that will be in 2023,

Video courtesy of José Riofrío.

My thanks to Mr. JMBS and to Conde de Carrión for the pictures, and to Mr. José Riofrío for the video.

Hongdian N6 – Montblanc Black

Bruno Taut
November 28th, 2022
etiquetas: evento, Madrid

Western Paradise. Madrid Pen Show 2022

Comes November and the Spanish pen community get ready for the big party, for the “fiesta mayor”, the Madrid Pen Show. And it also happens to be the biggest pen show in Europe.

This year there is a new venue—Hotel VP El Madrono—and the party will take place between Friday 18th and Sunday 20th of November.

After the full-of-hope event of last year's, this one promises to be more normal, more free, and more populated. And with many pens!

Madrid Pen Show 2021.

So, go West, paradise is there.

See you in Madrid!

Lamy Safari Kanji - Franklin-Christoph Urushi Red

Bruno Taut
November 2nd 2022
labels: evento, Madrid

East and West

The following picture shows the fundamental difference between pen shows in in the East and in the West:

Pens, pens, and pens. Madrid Pen Show 2021.

On this picture alone there are more pens than in any of the pen shows celebrated in Tokyo. And that is a representation of the differences in philosophies associated to them—Western shows are about pens, pens, and pens. Second hand and vintage pens are the name of the game, and after that you could also find some new pens and some inks and paper.

On the contrary, pen shows in Tokyo –and in other East Asian cities- are about cute things... and some pens, mostly new. Sure enough a couple of traders might be there offering used pens, but their offer pales in comparison to what you can see on a single table in Madrid, as the firs picture showed.

Lots of people, very few pens.
Tokyo International Pen Show 2019.
(Picture courtesy of Inktraveler).

As I have repeatedly said (::1::, ::2::), they are not pen shows but stationary salons where brands and new entrepreneurs show their products. But the formula works and there is no real incentive to change it.

Bottom line—if you were interested in pens go West, paradise is there.

Omas Extra ca. 1940 – Sailor Yama-dori

Bruno Taut
December 17th, 2021
etiquetas: España, Japón, evento, Tokyo, Madrid