23 March 2020

Curidas. 1. Context

Finally the Platinum Curidas arrived in general retail shops in Japan; the wait is finally over and we can buy it at regular shops –instead of only at a couple of them--, and even at discount shops. Then, how is it?


The Platinum Curidas. At last!

A lot has been said already (::1::, ::2::, ::3::) after all the hype Platinum wisely generated to release its second capless pen after the Platinum Knock in 1965. The Knock was the first attempt of Platinum to compete with Pilot on its own grounds. But the Knock was short lived –a couple of years in the market-, and now it is more of a well sought-after anecdote than a real landmark in the history of pens.

Then, 55 years later Platinum tries again. This time, the strategy is totally different. In 1965, the Knock rivaled with the Pilot Capless in similar terms—both were in the same price range between JPY 2000 and JPY 3000, and both with gold nibs (model C-300SW and variations). Pilot, however, also marketed the cheaper C-100RW model for JPY 1000 with a steel nib in that same year of 1965.


Three capless in 1965. Only two Capless: C-100RW (top), and C-200SW (middle). And the Platinum Knock (bottom).

The situation now is different—Platinum's bet is on an inexpensive pen –JPY 7000—to challenge the Pilot's supremacy in the capless market.

The obvious competitor for the new Curidas is the cheapest version of the Pilot Capless—the regular model (FCN-1MR, 1998) with gold-plated steel nib sold at JPY 10000 (plus tax). But I can also think of a second competitor on the side of Pilot—the previous model of 1984 (FCN-500R and FCN-800R of 1984); also named as the faceted Capless.


Three current capless, only one Capless. The FCN-1MR (top) and two Curidas.

Although this model was discontinued in 1998 and there is an active second hand market on it, it is also possible to find old remains of unsold units at the original price. At least in Japan.

On the following table we can see the basic characteristics of these three points:


.Platinum Curidas 2020.

.Pilot FCN-1MR 1998. .Pilot FCN-800R 1984.
Length closed (mm) 153 141 137
Length open (mm) 140 138 135
Barrel diameter (mm) 13.5 13.3 11.7
Weight, dry (g) 25.5 30.9 17.5
Ink deposit (*) (ml) 1.1/0.6 0.9/0.5 0.9/0.5
Nib points (**) EF/F/M F/M F/M
Price (***)(JPY) 7000 10000 8000/market

*: Capacities of proprietary cartridges and converters. In the case of Pilot, the converter is the CON-40.
**: Steel nibs. Pilot offers six nib points on gold nibs.
***: MSRP prices without taxes. The FCN-800R commands high prices on the free market.



The old faceted Capless FCN-800R (also labeled as FCN-500R) of 1984, on top on the picture, is also a valid rival to the Platinum Curidas, particularly if found at reasonable prices.

The Curidas has just arrived and it is still difficult to gauge the impact it might have in the market beyond the initial waves wisely managed by Platinum. Its future might strongly depend on the interest of the company in making more variations, more luxurious based on this canvas.

This new pen poses some interesting questions—is the latest battle in the fountain pen market focused on the low to middle end segment of pens? Can Platinum compete with the Chinese production of fountain pens? And finally, is the Curidas going to change Pilot's policy regarding its Capless family of pens?


Platinum Curidas, F nib - Diamine Teal

Bruno Taut
Nakano, March 22nd, 2020
etiquetas: Pilot, Platinum, capless, mercado

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